Saturday, November 7, 2009
Monday, May 11, 2009
Wednesday, April 22, 2009
Tuesday, April 21, 2009
Monday, April 20, 2009
Friday, April 17, 2009
Thursday, April 16, 2009
Monday, April 6, 2009
Product Advertisement
2. Ad 1: Holiday bundle that includes Guitar Hero III: Legends of Rock, Guitar Hero: World Tour, Sega Super Star Tennis, and 5 Arcade Games.
Ad 2: Wal-mart ad, price drop on the premium bundle $50-$350 from the original price, set at approximately $650
Ad 3: Halo 3 Special Edition Bundle for $399. Includes the system, 20Gb Hard Drive, a copy of Halo 3, a controller, and a headset, all with a Halo custom finish.
Ad 4: Resident Evil 5 Special Edition Bundle for $399. Includes Red Xbox 360 Elite system with a matching wireless controller, A cop of Resident Evil 5, a headset, 120GB Hard Drive, down loadable Resident Evil 5 Xbox 360 dashboard theme and a card for downloading Super Street Fighter II Turbo HD Remix.
Ad 5: A European exclusive for $347 is a Halo Bundle. It includes the standard white system with the controller, a copy of Halo 3, a copy of Halo Wars, 60GB Hard Drive, and a 1 month Xbox Live Gold Subscription Card.
3. My product is over the Microsoft Xbox 360 and the various special edition systems.
4. This product is branded as a home entertainment gaming console to connect to other people and events world-wide. The image is to sell a gaming experience like no other, with some of the best computer animated graphics and level design for each game released on the console. There really is no difference than what I just typed.
4. This product is branded as a home entertainment gaming console to connect to other people and events world-wide. The image is to sell a gaming experience like no other, with some of the best computer animated graphics and level design for each game released on the console. There really is no difference than what I just typed.
5. The Xbox 360 has only one slogan: Jump In.
6. The Images on the ad are of the system itself, sometimes of the package if it is a bundle. For example, on the Halo 3/Halo Wars bundle packaging, there are UNSC Spartans and Covenant Elites marching into battle. On the arcade system package, it has a bunch of different designs, all in a shade of translucent light green.
Friday, April 3, 2009
Thursday, April 2, 2009
Branding: Project 3
Select a product...
Example-
American Eagle Jeans
Ray Ban Sunglasses
Mountain Dew Livewire
1- Find and save an image of your product and upload it as a comment with the following questions.
2- Find five examples of advertisements for your product. Save these ads in a folder and refer to them to answer the following.
3- Describe what your product actually.
4- Describe how they are branding the product. What are they really selling? What is the image? How is that different than what the product truly is?
5- What slogans or text are on your ads? Type it all in.
6- What images are on the ads. We specific. Describe them with adjectives. Paint a mental picture with your words.
7- Plan an ad of your own that we will start on Friday.
Example-
American Eagle Jeans
Ray Ban Sunglasses
Mountain Dew Livewire
1- Find and save an image of your product and upload it as a comment with the following questions.
2- Find five examples of advertisements for your product. Save these ads in a folder and refer to them to answer the following.
3- Describe what your product actually.
4- Describe how they are branding the product. What are they really selling? What is the image? How is that different than what the product truly is?
5- What slogans or text are on your ads? Type it all in.
6- What images are on the ads. We specific. Describe them with adjectives. Paint a mental picture with your words.
7- Plan an ad of your own that we will start on Friday.
Branding: Project 3 Example by Lindy Andersen
This is an example of the final project that my super-awesome former student and current photography major did many years back. She researched Silver Jeans and wanted to sell the image of youthful, cool, artsy and edgy.
After doing her research, Lindy shot her friend, Sarah Schwarte, in a pair of those jeans. She then manipulated the image creating a multiple Polaroid effect.
After doing her research, Lindy shot her friend, Sarah Schwarte, in a pair of those jeans. She then manipulated the image creating a multiple Polaroid effect.
Wednesday, April 1, 2009
Tuesday, March 31, 2009
Monday, March 30, 2009
Pepsi Ad
Starting from a blank canvas, create an ad for a new product of Pepsi.
Think about branding.
Think about how to link your new product with the established brand of PEPSI.
Invent a catch phrase of your own to help sell the product.
Use the following steps to begin your design.
1- Fill the background with a deep blue color. Reference the Pepsi bottle in the room for ideas.
2- Create a rectangle across the middle of the canvas with the marquee tool. Fill it with white.
3- Fill the area above the white with red.
4- Now manipulate the image to create your ad.
5- Don't forget a logo on it when finished. Use a font style that will reflect the selling point of the ad.
Think about branding.
Think about how to link your new product with the established brand of PEPSI.
Invent a catch phrase of your own to help sell the product.
Use the following steps to begin your design.
1- Fill the background with a deep blue color. Reference the Pepsi bottle in the room for ideas.
2- Create a rectangle across the middle of the canvas with the marquee tool. Fill it with white.
3- Fill the area above the white with red.
4- Now manipulate the image to create your ad.
5- Don't forget a logo on it when finished. Use a font style that will reflect the selling point of the ad.
Sunday, March 29, 2009
Friday, March 27, 2009
Monday, March 23, 2009
Friday, March 20, 2009
Wednesday, March 18, 2009
roy lichtenstein
Use Google, Wikipedia and Artchive to answer these questions as a comment.
Questions
1- Roy Lichtenstein was inspired by what popular print medium?
2- What are benday dots? How and why did Lichtenstein use them?
3- What is a POP ICON? Write down five examples of contemporary pop icons that everyone in your class will recognize.
Questions
1- Roy Lichtenstein was inspired by what popular print medium?
2- What are benday dots? How and why did Lichtenstein use them?
3- What is a POP ICON? Write down five examples of contemporary pop icons that everyone in your class will recognize.
1- comic
2- benday dots occur in mechanical printed comics. He wants to simulate these reproduction of mechanical paintings
3- According to Wikipedia a pop icon is a celebrity whose fame in pop culture constitutes a defining characteristic of a given society or era. Although there is no single definitive test for establishing "pop icon" status, such status is usually associated with elements such as longevity, ubiquity, and distinction.
The Beatles, Jennifer Lopez, Madonna, Michael Jackson, Elton John,U2, Kurt Cobain, Che Guevara
(Lasse- Bo Fries)
2- benday dots occur in mechanical printed comics. He wants to simulate these reproduction of mechanical paintings
3- According to Wikipedia a pop icon is a celebrity whose fame in pop culture constitutes a defining characteristic of a given society or era. Although there is no single definitive test for establishing "pop icon" status, such status is usually associated with elements such as longevity, ubiquity, and distinction.
The Beatles, Jennifer Lopez, Madonna, Michael Jackson, Elton John,U2, Kurt Cobain, Che Guevara
(Lasse- Bo Fries)
Benday Dots Project
Inspired by Roy Lichtenstein
Create your own Benday Dotty Pop Icon using the folling steps-
1- Image>Adjustments>Threshold
2- Filter> Pix> Color halftone
3- Create New Layer (Multiply Setting)
4- Paint on New Layer (try paint bucket tool)
5- Change Layer Types on New Layer
Hue, Color Burn, Screen, Difference
6- Save best as Roy_name.jpg
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